BEYOND THE HYPE REDISCOVERING THE ESSENCE OF MANAGEMENT PDF

Unfortunately, these magic solutions rarely deliver as much as they promise, and the pursuit of a holy grail of management is distracting us from the real job at hand. Instead of focusing on panaceas for revitalizing companies, the authors concentrate on the very essence of what managers do: mobilize action in organizations. Rather than prescribe yet another managerial quick-fix, they offer a fresh way of thinking - an "action perspective"--That highlights the judgment of the individual manager in confronting the constant challenges of organizational life. They then weave these three themes into eye-popping reassessments of topics ranging from business strategy to the nature of organizational and societal change.

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